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Sustainable Goodies!
New in
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Ryoko Shirt
55 KWD
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Yahana Dress
160 KWD Sold Out
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Gulnas Slip Dress
110 KWD Sold Out
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Tanees Top
90 KWD Sold Out
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Ubah Dress
175 KWD
MediumLarge
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Ayania Dress
145 KWD Sold Out
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Shoshana Dress
120 KWD
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Shafeeda Dress
220 KWD
MediumLarge
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Narmeen Dress
170 KWD Sold Out
Medium
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Naratain Jacket
165 KWD Sold Out
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ASA

ASA is an India-based sustainable clothing brand, inspired by everyday life and the ease of traditional Indian crafts.  ASA aims to make clothing a starting point of conversation around equality, comfort, style, sustainability and inclusivity.

Stylistically, ASA creates everyday clothing for women using traditional Indian crafts like hand-block printing and natural dyeing, often in handwoven fabric as well as organic cotton poplins, featuring a minimal yet a powerful and timeless aesthetic. The  designs are bold, yet simplistic in nature.

ASA is a brand that truly considers broader interests and working towards holistic approaches to create more sustainable and meaningful work through clothing. 

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HIND believes in the real. We curate clothing and accessories from around the world, all handmade by craftsmen and artisans to offer #realclothingmadebyrealhands.

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